For the Rock en Seine Festival, one of the largest and most prestigious rock festivals in France, I was responsible for the art direction and the creation of a new logo and visual identity. This redesign marked a significant evolution for the festival, with a fresh logo and updated graphic standards that reflected its cultural significance and dynamic spirit. The execution of the logo was carried out in collaboration with typographer Arthur Alazard.
In 2023, we launched this new identity, collaborating with American illustrator Pavlov to design a striking, colorful poster that captured the vibrant energy of the event. This new visual direction was unveiled for the 2023 edition, further emphasizing Rock en Seine's status as the largest rock festival in France. The poster and accompanying materials were designed to showcase the festival's diverse musical lineup and create a bold statement for its audience. The launch successfully highlighted the festival's tradition of innovation and artistic expression while reinforcing its place at the forefront of the global music scene.
Art Direction
Logo in collaboration with Arthur Alazard
Illustration by Pavlov
Agency : H5
Logo in collaboration with Arthur Alazard
Illustration by Pavlov
Agency : H5
